ON -PAGE SEO
Getting Top position in a search
engine hasn’t been the easiest thing in now a days. Search engines are getting
more smarter Algorithms every day, so
now it takes more than just own and good content to top your competitors.
In SEO, On page optimization is first step. when you can do
proper on-page optimization for your website you can get rank , not only
rank , well in a search engine also and
then can increase the overall
readability of your website for your visitors.
on-page optimization techniques.
Title Optimization :
A Web page title is
the name or title of a Web site or a Web page. It is a plain text title or
header Tag which is displayed in the Title bar in your browser window and it is
displayed when you bookmark a page or add it to the browser favorites. HTML
Title is a plain text Title kept inside the Head Tag. Title Tag is the place
where you must keep your keywords. Proper Use of Keywords in the every page's
title of your website is extremely important to Google particularly for the
homepage. Remember to do this even if you do nothing else to optimize your
site.
Meta Title :
The Title must
begin with your keyword and should be of 9 words or 60 characters. As Google is
looking for relevant keywords we should not place the company name as your
keywords unless your company is a very well-known.
Meta Tags Optimization :
Meta description:
Meta Descriptions are the
concise explanations for the content in the web pages. Meta description is the
description of the web page. Meta description is kept inside the head tag in
the page. We write Meta description for the Google to understand the contents
of the page.Meta descriptions are very important part of on page optimization
and for Google or any other search engine as the description is displayed in
the search engine results page in the form of a snippet. Meta descriptions are
also displayed when you Bookmark the page or add it to the browser favorite.
Meta description should contain
keywords intelligently at the same time the description should be so compelling
that the searcher will want to click it. The key are the direct relevance to
the page and uniqueness between each page's Meta descriptions. The description
should be between 150 -160 characters.
Meta keywords :
Meta keyword tag is a
brief and concise list of most important parts of your web page.
Meta key words are the
Keywords that are present in your web page. Though keywords are not considered
while giving Page rank, but they are not left back. Keywords along with meta
description helps contributing in page rank.
